The MyTechnologyLawyer Radio Shows carry a core audience consisting of three related groups:

• Members: The core listener ship includes MyTechnologyLawyer subscribers, users, and members. This group includes a community of about 7000 technology buyers and sellers located all around the world. Eighty percent of the audience is in the USA concentrated in High-Tech communities with very strong representation in NY, DC, SF, Dallas, Denver, LA, Seattle, Phoenix, and Chicago. Ten percent of this audience is located in the UK and Canada. About half of this group are vendors of technology product or services most of whom have revenues ranging from start-up to $150 million/year. Thirty percent are buyers of technology. This subgroup typically is represented by CTOs, CIOs, Purchasing Managers, "buyers" in large corporations contracting with technology requirements. The remaining twenty percent are accountants, lawyers, finance professionals and others with clients in the technology industry. In terms of industry breakdown, about twenty percent of this database includes companies focused on inventory management/logistics. Twenty percent is in Finance and Banking with Fifteen percent in medicine. The predominant disciplines are in software and e-commerce applications.



• TECH Companies: The second MyTechnologyLawyer Database includes about 15,000 tech companies that have received MyTechnologyLawyer CD-ROM product in the last several years. This group is concentrated in 40 cities around the USA and includes software developers, E-commerce companies, municipalities (their IT Depts.), as well as banks, hospitals and medical offices/clinics, retailers, insurance companies, manufacturers and others.



• Listeners: The third MyTechnologyLawyer Database consists of guests and others who listen to the show but who are not in the other two databases. These are people who have learned about the show through search engines, word of mouth or other networking venues as well as guests who want to stay in touch. This database continues growing exponentially on a weekly basis.

The MyTechnologyLawyer Radio Show is also heavily promoted on other Programs. The cumulative databases of these shows exceeds 500,000 and typically consist of the niche constituencies of each show/association. Shows are also promoted by guests to their respective target customers, attendees and constituents.